Analogy Thinking

Quickly discover new opportunities for your company.

Analogy thinking innovation template

Analogy Thinking

Quickly discover new opportunities for your company

Analogy thinking innovation template

Good to know

What it is

Good artist borrow, great artists steal! Why trying to reinvent the wheel if you can learn from others? Analogy thinking is used to explore inspiring cases and mix their top features with your industry, to come up with new powerful concepts.

What you'll need

Pen and Post-its

Great to combine with

Hero Cases

How it works

Analogy thinking

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